Hashtags are used on social media channels and are important in your business – you may be missing a trick if you’re not using them.
Why are hashtags useful?
Hashtags are a great way of grouping a related conversation together on social media channels. For example, you might be at a conference and there is a hashtag for the conference.
You can filter out the conversation to engage with people at the conference, promote your products/services using the hashtag and more.
But if you use too many hashtags – or the wrong ones – that is not going to help you get the additional exposure you want.
If you enjoyed this post, check out other articles about hashtags.